Finance CRM Solution

Finance CRMTrusted Client BondsSmart Financial Growth

Manage clients, KYC, documents, advisors, opportunities, follow-ups, and compliance workflows with a CRM built for financial services.

Finance CRM mobile dashboard preview
More LeadsGrow inquiries
Faster BookingsSave time
Secure PaymentsReliable flow
Happy CustomersBetter loyalty

Own Your CRM — Stop Paying Per User

Most businesses only need a fraction of what large CRM platforms offer. Stop paying monthly per user for bloated software you don't fully use.

Need only 5 powerful CRM features? Why pay for 50 you don't use?

Generic Subscription CRM

Pay for access. Limited control. Built for everyone.

  • Pay monthly per user — costs add up over time
  • Packed with features you don't need or use
  • Limited customization to fit your exact workflow
  • You don't own your data or the platform
  • Vendor lock-in with upgrade and pricing risks
  • One-size-fits-all — never truly built for you
VS

HNX Custom CRM

Pay once. Full control. Built around your business.

  • One-time investment — no recurring per-user fees
  • Only the features you need — nothing you don't
  • 100% customizable to match your exact process
  • You own your data and your CRM
  • No vendor lock-in — complete flexibility
  • Built for your business — designed to scale with you

Built for healthcare, real estate, insurance, manufacturing, education and more.

CRM ProblemsWe Help You Solve

Outdated processes and scattered data are costing you leads, time and growth.

Every card maps to a practical CRM workflow your team can actually use.

Financial leads need secure tracking

Loan, policy and investment enquiries need advisor ownership and careful follow-up.

KYC and documents slow the pipeline

Teams need clear status for missing documents, eligibility and client readiness.

Compliance notes need visibility

Advisors and managers need controlled records for risk, eligibility and audit context.

Missed Leads

New inquiries slip through because teams lack one shared lead capture flow.

No Follow-ups

Follow-up reminders depend on memory instead of automated task triggers.

Scattered Data

Customer notes, calls and documents live across too many disconnected tools.

A Smarter JourneyFrom Inquiry to Enrollment

Turn every inquiry into a structured finance CRM journey with clear handoffs, faster follow-ups, and better visibility at every stage.

1

Capture financial lead

New Inquiry

Hot Lead

Full Name

Aarav Sharma

Mobile Number

98765 43210

Interested In

Finance

Source

Website
Relationship manager
2

Assign advisor

Auto Assignment

SC

Sneha Chauhan

Senior Counsellor

Workload

32%

AK

Aman Kapoor

Senior Counsellor

Workload

61%

PR

Priya Rathi

Senior Counsellor

Workload

74%

Business owner
3

Collect KYC and documents

May 2025

SUNMONTUEWEDTHUFRISAT27282930123456789101112131415161718192021222324
11:00 AM
Document executive
4

Move pipeline stage

Admission Progress

Application SubmittedCompleted
Document VerificationCompleted
Offer LetterCompleted
Fee PaymentIn Progress
EnrollmentPending

Fee Payment

$ 75,000 / $ 75,000

Paid
Advisor
5

Add compliance notes

MessagesHistory

WhatsApp

10:30 AM

Dear Parent, your ward's document verification is complete.

Email

Yesterday

Subject: Admission Offer Letter. Please find the offer letter attached.

Compliance team
6

Growth reported

Admissions Overview

This Month

Total Inquiries

1,248

+18%

Applications

842

+22%

Admissions

312

+27%

Conversion Rate

37.1%

+6.3%

Wk 1
Wk 2
Wk 3
Wk 4
Wk 5
Leadership

Unified Visibility

Track every lead, stage, owner, and stakeholder update from one connected workspace.

Automated Follow-ups

Reduce manual chasing with reminders, tasks, smart triggers, and timely next actions.

Stronger Communication

Keep teams, customers, students, and parents informed with clear contextual updates.

Decision-ready Insights

Use real-time performance data to improve conversions, revenue, and team productivity.

CRM Modules

Everything you need in one CRM

Role Experience

One CRM. Role-Based Views for Every Team.

Role-based access ensures every user sees what they need, nothing more, nothing less.

Admin Control

Centralized setup.

Focused Views

Only what matters.

Secure Access

Granular controls.

Smart access. Better focus. Stronger control.

Role Access Console

Manage permissions and preview role dashboards.

Manage Roles
AI Automation Add-ons

AI Automation Inside Your CRM

Automate lead scoring, follow-ups, reports, proposals, and repetitive sales or operations workflows inside your CRM.

Lead scoring
Auto follow-ups
Proposal generation
Performance reports
Automate My CRM

Custom CRM Demo

Try the CRM Demo

Explore the tab-view CRM walkthrough built for your business.

Interactive tabsWorkflow viewBusiness-ready
CRM Automation

See Your CRM Workflows in Action

Explore, understand, and automate with confidence. Visualize every step of your finance CRM workflow from trigger to outcome.

Workflow Library

Choose a workflow to view and customize.

Visual Workflow

Active

Trigger

New Client Lead Created

Client enquiry enters from form, campaign, or advisor call.

Actions

Assign Advisor

Route case by service interest, branch, and workload.

1

Create KYC Task

Request required KYC and financial documents.

2

Schedule Advisory Call

Create a follow-up call task for the advisor.

3
Outcomes

Case Qualified

Move client to active case and notify operations.

Documents Pending

Send reminder and create compliance follow-up task.

TriggerConditionsActionsNotificationsOutcomes
Open Workflow Lab

Visual Workflow

Active

Trigger

New Finance Lead Created

A new client enters from website, campaign, form, or chat.

Actions

Assign Team Owner

Route the client to the right team member automatically.

1

Start Follow-Up Sequence

Send the first finance follow-up message with relevant context.

2

Create Next Task

Create a timed task so the owner never misses the next action.

3
Outcomes

Lead Engaged

Move the record forward once the customer responds.

No Response

Wait, remind again, and notify the owner before delay risk.

TriggerConditionsActionsNotificationsOutcomes
Open Workflow Lab

Visual Workflow

Active

Trigger

New Finance Lead Created

A new client enters from website, campaign, form, or chat.

Actions

Assign Team Owner

Route the client to the right team member automatically.

1

Start Follow-Up Sequence

Send the first finance follow-up message with relevant context.

2

Create Next Task

Create a timed task so the owner never misses the next action.

3
Outcomes

Lead Engaged

Move the record forward once the customer responds.

No Response

Wait, remind again, and notify the owner before delay risk.

TriggerConditionsActionsNotificationsOutcomes
Open Workflow Lab

Visual Workflow

Active

Trigger

Finance Support Request

A customer needs help, status update, clarification, or service support.

Actions

Classify Request

Identify priority, owner, source, and required response window.

1

Notify Responsible Team

Send alert to the right finance team or manager.

2

Create Resolution Task

Create a tracked task with due time and escalation rule.

3
Outcomes

Resolved

Close the loop and update the customer timeline.

Escalated

Escalate delayed support items to the manager automatically.

TriggerConditionsActionsNotificationsOutcomes
Open Workflow Lab

Visual Workflow

Active

Trigger

Finance Support Request

A customer needs help, status update, clarification, or service support.

Actions

Classify Request

Identify priority, owner, source, and required response window.

1

Notify Responsible Team

Send alert to the right finance team or manager.

2

Create Resolution Task

Create a tracked task with due time and escalation rule.

3
Outcomes

Resolved

Close the loop and update the customer timeline.

Escalated

Escalate delayed support items to the manager automatically.

TriggerConditionsActionsNotificationsOutcomes
Open Workflow Lab

Visual Workflow

Active

Trigger

Finance Stage Updated

A client moves to a sales, booking, quote, or conversion stage.

Actions

Update Pipeline Stage

Move the record to the correct stage with owner visibility.

1

Send Confirmation

Send the customer the right confirmation or next-step message.

2

Create Follow-Up Task

Create the next sales task based on the new stage.

3
Outcomes

Stage Completed

The pipeline moves forward with a clear next action.

Stage Delayed

Notify the owner if the stage stays inactive too long.

TriggerConditionsActionsNotificationsOutcomes
Open Workflow Lab

Visual Workflow

Active

Trigger

Finance Stage Updated

A client moves to a sales, booking, quote, or conversion stage.

Actions

Update Pipeline Stage

Move the record to the correct stage with owner visibility.

1

Send Confirmation

Send the customer the right confirmation or next-step message.

2

Create Follow-Up Task

Create the next sales task based on the new stage.

3
Outcomes

Stage Completed

The pipeline moves forward with a clear next action.

Stage Delayed

Notify the owner if the stage stays inactive too long.

TriggerConditionsActionsNotificationsOutcomes
Open Workflow Lab

Visual Workflow

Paused

Trigger

Payment Status Pending

A payment, invoice, fee, premium, booking amount, or due item is pending.

Actions

Send Payment Reminder

Send a polite reminder through email or WhatsApp-ready workflow.

1

Create Finance Task

Notify finance team and add an internal payment follow-up task.

2

Escalate If Overdue

Escalate overdue payments to manager after the configured window.

3
Outcomes

Payment Updated

Mark status updated and move the record forward.

Still Pending

Create another reminder and show the item in finance dashboard.

TriggerConditionsActionsNotificationsOutcomes
Open Workflow Lab

Visual Workflow

Paused

Trigger

Payment Status Pending

A payment, invoice, fee, premium, booking amount, or due item is pending.

Actions

Send Payment Reminder

Send a polite reminder through email or WhatsApp-ready workflow.

1

Create Finance Task

Notify finance team and add an internal payment follow-up task.

2

Escalate If Overdue

Escalate overdue payments to manager after the configured window.

3
Outcomes

Payment Updated

Mark status updated and move the record forward.

Still Pending

Create another reminder and show the item in finance dashboard.

TriggerConditionsActionsNotificationsOutcomes
Open Workflow Lab

Visual Workflow

Draft

Trigger

Documents Required

A client needs documents, approvals, files, or verification.

Actions

Send Document Request

Send customer a checklist of required documents and pending items.

1

Verify Submission

Create a verification task for the responsible team.

2

Update Internal Status

Move document status to pending, verified, or rejected.

3
Outcomes

Documents Verified

Move the record ahead after successful verification.

Missing Documents

Send reminder and notify the owner about missing files.

TriggerConditionsActionsNotificationsOutcomes
Open Workflow Lab

Visual Workflow

Draft

Trigger

Documents Required

A client needs documents, approvals, files, or verification.

Actions

Send Document Request

Send customer a checklist of required documents and pending items.

1

Verify Submission

Create a verification task for the responsible team.

2

Update Internal Status

Move document status to pending, verified, or rejected.

3
Outcomes

Documents Verified

Move the record ahead after successful verification.

Missing Documents

Send reminder and notify the owner about missing files.

TriggerConditionsActionsNotificationsOutcomes
Open Workflow Lab

Visual Workflow

Active

Trigger

Payment Status Pending

A payment, invoice, fee, premium, booking amount, or due item is pending.

Actions

Send Payment Reminder

Send a polite reminder through email or WhatsApp-ready workflow.

1

Create Finance Task

Notify finance team and add an internal payment follow-up task.

2

Escalate If Overdue

Escalate overdue payments to manager after the configured window.

3
Outcomes

Payment Updated

Mark status updated and move the record forward.

Still Pending

Create another reminder and show the item in finance dashboard.

TriggerConditionsActionsNotificationsOutcomes
Open Workflow Lab

Visual Workflow

Active

Trigger

Payment Status Pending

A payment, invoice, fee, premium, booking amount, or due item is pending.

Actions

Send Payment Reminder

Send a polite reminder through email or WhatsApp-ready workflow.

1

Create Finance Task

Notify finance team and add an internal payment follow-up task.

2

Escalate If Overdue

Escalate overdue payments to manager after the configured window.

3
Outcomes

Payment Updated

Mark status updated and move the record forward.

Still Pending

Create another reminder and show the item in finance dashboard.

TriggerConditionsActionsNotificationsOutcomes
Open Workflow Lab

Integrations

Connect Everything.Work Without Limits.

Seamlessly connect your CRM with the tools you already use. Unify data, automate workflows, and create a powerful system that grows with your business.

Real-time Sync

Keep data updated across all platforms.

No Manual Work

Automate data flow and actions.

Secure & Reliable

Enterprise-grade security always.

100+ Integrations

Connect with your favorite tools.

HNX

CRM

WhatsApp

Connected

Gmail

Connected

Calendar

Connected

Outlook

Connected

Slack

Connected

HubSpot

Connected

Zapier

Connected

R

Razorpay

Connected

S

Stripe

Connected

Sheets

Connected

WhatsApp

Connected

Gmail

Connected

Calendar

Connected

Outlook

Connected

Slack

Connected

HubSpot

Connected

Zapier

Connected

R

Razorpay

Connected

S

Stripe

Connected

Sheets

Connected

100+ More

Connected

100+ More

Connected

Use Cases

One CRM.Endless Possibilities.

Whether you are a startup or an enterprise, your CRM adapts to your workflow and helps your team achieve more every day.

Explore All Use Cases

Loan CRM

Track loan leads, KYC, eligibility, documents and approval movement.

Learn more

Insurance / policy CRM

Manage policy enquiries, renewals, documents and advisor follow-ups.

Learn more

Investment advisory CRM

Track client interest, risk profile, advisor notes and compliance tasks.

Learn more

Lead Management

Capture, track, and nurture leads from every channel.

Learn more

Sales Automation

Automate follow-ups and move deals faster.

Learn more

Customer Support

Resolve tickets faster and improve customer happiness.

Learn more

Marketing Automation

Run campaigns, nurture leads, and measure results.

Learn more

Project Management

Manage projects, tasks, updates, and team collaboration.

Learn more

Invoicing & Billing

Create invoices, reminders, and payment tracking.

Learn more

Analytics & Reports

Get actionable insights and make smarter decisions.

Learn more

Loan CRM

Track loan leads, KYC, eligibility, documents and approval movement.

Learn more

Insurance / policy CRM

Manage policy enquiries, renewals, documents and advisor follow-ups.

Learn more

Investment advisory CRM

Track client interest, risk profile, advisor notes and compliance tasks.

Learn more

Lead Management

Capture, track, and nurture leads from every channel.

Learn more

Sales Automation

Automate follow-ups and move deals faster.

Learn more

Customer Support

Resolve tickets faster and improve customer happiness.

Learn more

Marketing Automation

Run campaigns, nurture leads, and measure results.

Learn more

Project Management

Manage projects, tasks, updates, and team collaboration.

Learn more

Invoicing & Billing

Create invoices, reminders, and payment tracking.

Learn more

Analytics & Reports

Get actionable insights and make smarter decisions.

Learn more

Timeline & Packages

Flexible Packages.Clear Timelines.

Choose the right CRM build model for your business. We deliver fast, reliable, and scalable CRM solutions without locking you into fixed templates.

Discovery & Planning

3 - 5 Days

Understand your needs and plan the roadmap.

Development

2 - 6 Weeks

Build and customize your CRM solution.

Testing & Training

1 - 2 Weeks

Test thoroughly and train your team.

Go Live & Support

Ongoing

Launch successfully and grow with support.

CRM MVP

Starter

Perfect for businesses that need a focused CRM foundation.

$ 4999

/ quote

Timeline: 2 - 4 Weeks

Core CRM modules
Lead & contact workflow
Basic dashboard
Team access setup
Request Custom Quote
Most Popular

Growth CRM

Built for growing teams that need automation and reports.

$ 9999

/ quote

Timeline: 4 - 8 Weeks

Everything in CRM MVP
Workflow automation
Custom reports
Role-based access
Choose Growth CRM

Advanced CRM

Enterprise

For advanced workflows, portals, AI, and deep integrations.

Custom

/ scope

Timeline: 8 - 12 Weeks

Advanced CRM workflows
AI assistant options
Customer / team portals
Integrations & API access
Request Custom Quote

Free Setup Guidance

We help plan the right CRM modules before development.

Phased Delivery

Start with essentials and add advanced features later.

Custom Scope

Final pricing depends on modules, users, and complexity.

Final CTA

Let's Launch YourCustom CRM

Get a tailored CRM that fits your business and drives growth.